Shopping for anything can be a hassle. Shopping for signs doesn't have to be with a little education, and i want to help with just that. In the sign industry there i…
Design & Branding: Updating Old Logos and doing it well.
Companies change their logos to indicate anything from a shift in strategy to the simple need to modernize their brand. Some logo changes are subtle, while others look nearly unrecognizable from their former designs. Brand loyalists and design critics have no problem voicing their opinions of these “flops” and sometimes enough negative feedback of a poor red…