Murals in the workplace are becoming more and more popular, adorning the walls of and countless big-name companies–Google, Uber, Facebook, Nordstom, to name a few. This trend begs the question-what are the benefits of murals?
From a practical perspective, murals are relatively inexpensive. They can be removed or replaced at any time, so when your message is outdated or you want a new look, the process to change it out is very simple. Whether you are a business, a hospital, a restaurant, or a retail store, there are many reasons a mural can help your business thrive:
-Create a more interesting and inviting environment
Increase foot traffic, especially if your mural is in a waiting room, lobby, or other area where people may need to pass some time.
-Promote an upcoming event
Display a company message or theme that helps define your business and incorporate your brand.
Use A QR code for specific events, adding an interactive aspect to your mural.
-Display your products with large, beautiful photographs
Replace shelves and other product displays with a mural.
Think of a mural as a canvas for telling your company’s story and illustrating your products.
-Help employees feel motivated and happier about being at the office
Murals can be serene, architectural, nature-related, or even be designed to have a “café” feel, depending upon what environment you want to create.
-Cover up an unattractive existing wall
Give life to any area of your company that needs a lift.
In small, dark, or bare areas, a mural adds light, excitement and interest, making the space more usable and attractive to employees or clients.
-Tell customers why they should love your company and its products
Ensure that people will remember you when they leave.
When people feel impacted by art, they are more likely to share their experience with others.
Word of mouth marketing is key for your company’s success.
Not only are murals easy to install and take off, but they also won’t damage your walls. If you’ve ever had a sign or 3D graphics installed, you know that the holes are normally standard for application.
With printed murals, there’s no need for drilling holes or hanging hardware in your walls before installation. When you decide to change the look again, you won’t be tasked with filling, sanding, and painting holes to bring your wall back to a blank canvas.
Whether you choose to create your own mural or would like us to create a design personalized for your business, contact us at 4 Directions Signs & Graphics for a free quote, including installation.
