Benefits of Vehicle Graphics
Whether your vehicle is parked on a street or in a parking lot, or traveling down the road, vehicle wraps and graphics carry your message like a moving billboard, spreading brand awareness and sparking interest in all who see your vehicle. Because of their ability to market your company 24 hours of the day (including night-time if you choose reflective materials), vehicle wraps and graphics/lettering have one of the highest returns on investment. Did you know that:- More than 95% of Americans are reached by media targeting vehicle drivers and passengers.
- The average American has traveled 302 miles in the past 7 days.
- One vehicle wrap can generate between 30,000 – 70,000 impressions daily.
- Transit advertising has grown to be the second largest area of the outdoor advertising industry in terms of dollars spent representing 19% (as of 2003). The Outdoor Advertising industry has nearly doubled since 1993 from $1.19B to $2.09B in 2003. These numbers continue to grow each year.
- Eight out of ten Americans report they have walked in a town, city or downtown area, on average 6.1 miles in the past seven days. This pedestrian traffic represents a significant opportunity for advertisers.
