A trade show has the power to influence a large amount of people with your business’s services, and branding. With an effective trade show display, your company will leave a lasting impression in the minds of prospective consumers, and allow for future business. However, it is vital when expecting these results, to invest in the necessary quality of signage, as well. At Paramount Signs, we have a design team on hand that will assist you with the essential decisions to lead your trade show signage into a productive, and cohesive marketing tool!
The first thing to realize is that the appearance of your trade show display is the most influential part of your advertising piece. With so many competitors looking for the attention of the trade show visitors, you need to set your trade show display apart from others. This is done with a high impact visual statement. However, it is a fine line to keep your trade show sign option from going past the line from attention-grabbing to distracting. Our team will help you develop the right details to keep your sign’s design legible, and eye-catching!
When designing banners for the next trade show or event, be cognitive of the layout to get the most to your prospects. Always supply the most integral information on the top of the banner, as most people read top to bottom. This ensures that even if your visitors are interrupted while reading your information, they will have retained the most vital of the reading.
Visual stimulation is one of the better ways you can draw attention, and keep it. Use graphs, bullets, and high resolution images to make a statement that will leave a memorable mark in the minds of consumers. Relate your font size to the distance you will have your visitors be viewing your signage from. If you have a sign hung above the viewer’s head, then make sure the font is large enough to remain legible. You must also consider the location of your products when making decisions about the material you will be using, such as whether wind will effect mounting, will the banner need to be perfed, or will the sun cause glare against your sign? After knowing the placement, and the risks with your location, then Paramount Signs will design, fabricate, and install your trade show sign package in a timely manner, and with cost efficiency. We are located in Downingtown, PA, and we service the surrounding areas. Reach out to us today, and our professional sign staff will share the many advantages of investing in a custom trade show banner with Paramount Signs!
Do you have any questions about trade show banners, or the important details to consider in the design of your banner? Would you like to schedule a personal consultation with our experts today? Contact us at info@paramountsigns.com, and we will get you started on your next trade show journey!
