Did you know that we frequently work with companies taking over existing locations? Among their needs are updated signage solutions that serve as wayfinding and brand-building tools. One such company is Motive Energy, which bought a large facility at 2692 Dow Avenue. The client hired us to put together monument sign lettering in Tustin, CA.
Dimensional Letters in Tustin Represent a Client’s Brand Identity
On the client’s property, you will notice a two-sided monument sign. We were able to refurbish rather than completely replace the product, which saved the client a lot of money. For this project, we combined polycarbonate facings with three-dimensional lettering. It makes the company’s name stand out. Our technicians printed vinyl overlays that we applied for the orange and yellow gradient color change that is part of the business’ iconic brand presentation.
What is a Monument Sign? And Why Do You Need It?
The monument is a freestanding sign you typically see at the entrance of a company’s property or parking lot. We use durable materials when manufacturing them. Examples include brick, metal, or sign foam. In addition to your company’s name, you can add a street address, website address, slogan, or anything else you want the consumer to see. But why do you need it?
- Enhance brand recognition. A well-designed monument sign is a powerful signage solution that builds and boosts brand recognition. Placing your company’s name and logo prominently on the product makes a strong impression on potential customers. Passersby will likely remember your business and may choose to connect with it in the future when they need your product or service.
- Increase your visibility. Because of the monument’s placement, it is one of the most visible signs you can have. Therefore, it is an excellent marketing tool that can help your company stand out from the competition. Also, the monument sign’s placement could result in an impulse stop, which is critical for bringing in new business.
- Establish a professional image. Today’s customer expects companies to have specific signage solutions to identify their locations. Among them are building signs, lobby signs, and monuments or pylons. By investing in a high-quality marketing product that everyone sees right away, you underscore that your business is a serious contender in the local community.
Do You Still Need Monument Sign Lettering in Tustin, CA?
If you have an existing monument sign on your property, we can refurbish it. Technicians will come out, make any needed repairs, and clean the structure. When required, we also repaint it. Some clients ask us to retrofit older monument signs to operate with LEDs. Made from high-quality materials, monuments withstand the elements and promote a company for years to come.
As a result, you may only need a new facing when moving into a new location. Other reasons for upgrading the sign’s look are rebranding or when you plan to update the sign’s feel with new material solutions. Give us a call to discuss your next monument sign project!
