Don't Let These Iconic Signs Disappear! One thing about Seattle, it offers lots of interesting signs.  Neon, once considered a dying art, is making a comeback. Unlike LED, neon has a darkness piercing quality about its light. Plus, neon provides a flexibility that enables an artistic sign, like this one, made of sheet metal and outlined with neon.  The sign is hard to miss.  It offers a comfortable, welcoming feeling that would bring in lots of impulse customers.  Often new owners don't want to spend the extra funds when a plain sign might do. As signs have proven to be a retailer's best marketing investment, better than media advertising, really creative signs more than pay for themselves.  Experienced restaurantieurs, like that of Tony's Seafood and Taco Del Mar, have enjoyed as much as a 20% increase in revenue. Signs Don't Cost, They Pay! Not just ordinary everyday signs, but the type of sign that creates ambiance, catches the eye, and develops desire.  Who wouldn't like to go to the diner? [caption id="attachment_3166" align="alignright" width="300"] A favorite Seattle landmark.[/caption] I myself have gone to this carwash just because of the sign.  The carwash itself was rather unimpressive, rather run-down.  Unfortunately, you won't see this sign as you drive toward Elliott Bay.  The carwash closed a while ago but the sign is preserved in a museum.  The expense of that sign must have been enormous to one trying to construct a new carwash and get revenue coming in rather than pouring out.  Arguably, this sign has paid for it many times over. Next time, we'll move toward the outer reaches of Seattle signs for some even more creative work. seattlesignco.