Corporate branding projects are always exciting, so we were happy to work with Walgreens on updating one of their Minneapolis locations. The walls needed some sprucing up, and the directional signage was due for an improvement. The pictures show three of the areas we worked on. The first image showcases the high-quality prints of local landmarks that went up on their wall. The red acrylic letters give a color pop to the subdued design and bring it all together. The second image shows the acrylic letters and symbols that help guide guests to their destinations. Black lettering with a few pops of color make it easily legible and visually pleasing. The final image is another piece of directional signage, designed in the same way as the others for a uniform and complete branding project. Most people are quite familiar with Walgreens Pharmacy. They have long been a staple of the convenience store and pharmacy world, becoming well-established in many communities and currently the second-largest such chain in the United States. This year, they were happy to celebrate a successful 115 years in business. To create this signage, we started with high-quality vinyl prints of their selected photographs. We used a sturdy 3M vinyl to guarantee a smooth install and lasting impression. The acrylic letters and symbols were cut in colored acrylic and fit with simple stud mounts. Install was simply a matter of laying our patterns down, drilling the appropriate holes, and mounting the letters. The vinyl graphics were installed in sections, carefully smoothing them across the wall to ensure they were free of any visible seams or bubbles. Having a uniform branding project is very important for businesses. It gives your business a personality that customers can come to recognize and makes them feel comfortable in your locations. Not only does Walgreens take care ensuring their customers can navigate their stores easily, they add aesthetic touches that make it visually appealing as well. This tells customers that they care about their experience and take pride in their image. Whether it’s a corporate branding project, or something small-scale for a locally owned shop, we do it all! Give Signsational Graphics a call at 651 633-2233 to explore your options for business signage. Start the new year off on the right foot!     Written By: Signsational Graphics – Saint Paul, MN