Businesses in Boise, ID are always looking for ways to increase their visibility and attract more customers. One of the best ways to accomplish this is by installing a lighted sign.
What is a Lighted Sign?
A lighted sign typically has an internal lighting element to illuminate a message or image on the sign, although some signs are lit externally with spotlights. Some of the commonly seen lighted signs include:
- Channel letter signs are three-dimensional letters which are individually lit. The letter shape is usually made of aluminum and holds the lighting element, and translucent panels made from acrylic cover the lighting element. They can be lit from the front, rear, or a combination of the two.
- Neon signs are glass tubes filled with gas and bent into various letters or shapes. The gas is then charged via electrical current causing the tubes to glow. Neon signs can be used to create a variety of different designs.
- Lightbox signs are enclosed signs with fluorescent bulbs or LEDs which illuminate the image or message on the sign. The image is printed on a transparent panel which is installed in the box in front of the lighting element.
- Pylon signs are free-standing signs often used to mark the entrance of a business or mall. They are installed on tall pylons (poles) allowing them to be seen from a great distance. They typically contain a list of the shopping center’s tenants and the name of the center. They can be lit from within or use spotlights to illuminate the sign.
Benefits of Lighted Signs
- Increased Visibility: One of the main reasons businesses use lighted signs is because they increase the business’s visibility. This is especially beneficial for businesses open late at night or in areas with little to no natural light.
- Attracts Attention: Lighted signs are also very effective at attracting attention. This is because they can be seen from a distance and stand against the darkness. This can help draw customers to the business who may not have noticed it.
- Improves Brand Recognition: Lighted signs also help to improve brand recognition. This is because they make the business more visible and recognizable. Customers are more likely to remember a company if they see it frequently.
- Increases Sales: Ultimately, lighted signs help to increase sales. This is because they attract attention, improve brand recognition, and increase the visibility of the business. All these factors lead to more customers and more sales.
- Conveys a Professional Look: Lighted signs give businesses a more polished look. This can help attract more clients and make the company seem more credible.
At FASTSIGNS® of Boise, ID, we understand the importance of choosing the right signs for your business. Contact us today to learn more about our lighted sign products and to request a free quote
