When people approach or enter a business, the first thing they likely notice are the signs. There are many different types of business sign products to choose from. Today we’re taking a quick look at wall signs and graphics.
Common Types of Wall Signs and Graphics
Dimensional letters are individual 3D letters combined to spell a company’s name often combined with the company’s logo. These signs can be made from various materials, including metals, plastics, and wood, and are often used as an upscale alternative to flat cut letters, as they give the sign a sense of depth.
Light boxes are signs with graphics and text printed on a translucent panel. This panel is illuminated internally to make the sign easy to read. Light boxes are often used for menu boards in restaurants and to display hours of operation in windows.
Window decals are images printed on vinyl which are then applied to the glass surface of prominent windows. These signs are printed on clear, colored, and frosted vinyl and are often used for promotional messages, such as sales and seasonal discounts.
Murals are large, custom-painted graphics applied directly to walls, often covering the entire wall. They are commonly seen in office lobbies and storefronts to create a unique, branded, interesting space. They work well as a focal point for businesses and as a backdrop for patrons to take photos and selfies.
Wall wraps are vinyl graphics applied directly to walls and are used to cover an entire wall or just a section. Wall wraps are printed with photos, text, and graphics and are a great sign product to add interest to an otherwise bland or blank space.
Popular Uses for Wall Signs and Graphics
Wayfinding: Many businesses use wall signs and graphics to help direct customers and visitors. This is done with directional arrows, floor graphics, and by labeling the various areas of the business.
Branding: Large wall signs with company branding reinforce the business’s name and helps make sure customers remember both the company name, image, and offerings. Branding elements including colors, fonts, and images should be used consistently across a company’s marketing materials, including the website, business cards, social media accounts, and interior wall signs.
Promotions: Window decals are a popular way to advertise sales and promotions as they are easy to change. Murals and wall wraps, installed on a building’s exterior, grab the attention of potential customers to alert them of a sale or event.
Decor: Signs and graphics can be used purely for decorative purposes. Murals and wall wraps are popular for businesses who want to add some personality to their space. Dimensional letters can be used to for inspirational quotes and to display company values.
At FASTSIGNS of Boise, ID, we specialize in custom wall signs and graphics for businesses of all types. Stop in today to place an order and see examples of our work.
