Let’s just start by stating that the freeze dried food market is expected to register a CAGR of 8.50% over the next 5 years! That’s a hefty amount of growth for a market that has so many different categories of products.
If you have been considering taking advantage of the recent surges in freeze dried food sales, now is the time to invest. In this article, we will cover the most popular freeze dried food categories that consumers are demanding in hopes that you will have more direction for your inspiration to start a business that succeeds.
First, here are some of the reasons that are driving consumers to seek freeze dried foods to meet their needs:
- During the COVID 19 pandemic, the demand for non-perishable food items witnessed a huge surge. It was mainly due to an increase in stockpiling nature caused by extended lockdown periods in which most cases, the customers avoided stepping out into the public areas in an attempt to safeguard themselves.
- Growing consumer awareness regarding the negative impact of artificial preservatives used in food preservation has contributed to a boost in demand for natural and organic food products. These kinds of foods are very easily made much more accessible and convenient with the use of freeze drying methods.
- Additional factors that impact public consumption and are out of their control include supply chain interruptions, inflation, and harsh weather. These variables can cause consumers to stockpile food.
What Are The Most Popular Freeze Dried Food Product Market Categories?
Pet Food
The freeze dried pet food market is forecasted to register a CAGR of 5.3% over the next 10 years. As pet adoption is growing and more is being done to increase public awareness of the health needs their pets have, sales are expected to grow.
Additionally, freeze dried pet food retains nutrients and vitamins for a longer period of time than fresh or dried food, thus allowing for greater shelf life. These pet foods can be made with holistic ingredients that claim a variety of health benefits for pets, including itch-free skin, increased vitality, reduced allergies, and more.
Beverages
Freeze dried beverage mixes and more have risen in popularity due to the utmost convenience they offer consumers for quick and healthy drinks. A new product line launched by Nestle in 2020, called nesQino, gave consumers the ability to create customized drinks from a variety of flavor pouches made from all-natural freeze dried ingredient blends.
Snacks
The demand for freeze dried food products is highly prevalent in the snack category, including bakery products, cereals, fruit snacks, and vegetable snacks, among others. Health-conscious consumers are increasingly focusing on their health and are looking for healthy foods, pushing manufacturers towards getting freeze dried snacks on retail shelves worldwide.
How Can I Join In On Making Profits From Freeze Dried Food?
The options are ultimately too many to condense into a simple list! The freeze drying process is a fairly straightforward one, first flash freezing a food or drink ingredient, applying heat until the ice melts enough to turn directly into a gas, and removing the moisture with a vacuum until the food is left completely dry.
The foods that do not perform well during freeze drying are few, so choosing a category of food or drink to make part of your product line can be very easy. Entire prepared meals or new recipes you create can also be freeze dried, there are nearly no limitations!
Whether you choose to provide your consumers with individual high quality fruit or vegetable ingredients, or you create concoctions to share with them in a highly conveniently packaged format, your business could share in the spotlight of this popular market.
How Shepherd Foods Can Help
You can trust our freeze drying expertise here at Shepherd Foods, a family owned & operated manufacturer of high-quality freeze dried food products for over 30 years. Our industry-grade facility and equipment ensure a high-quality outcome for your business to provide for your consumers.
Our professional co-manufacturing and co-packing service make high end results easily attainable for your company. Give us a call today at (800) 497-8321 to discuss your options and how we can help your freeze dried business grow, taking advantage of increasing market demands.
