Business owners in Louisville, KY, may wonder if directional signs are necessary for their business. Today we look at directional signs for businesses.
What are Directional Signs?
Directional signs help people find their way in buildings and complexes. They are usually placed near the entrance to a business and are often used in conjunction with other signs, such as parking signs and building directory signs.
Directional signs are required by law in some situations, such as when a business is in a multi-tenant building or complex. In these cases, the signs must comply with the Americans with Disabilities Act (ADA).
Which Directional Signs are Required by Law?
There are several situations in which directional signs are required by law. These include:
- When a business is in an office park or industrial park
- When a business has more than one entrance
- When a business offers services requiring appointments, such as medical offices and salons
In each of these cases, the signs must meet certain requirements set forth by the ADA. For example, the signs must be large enough to be seen and read by people with vision impairments, and they must be placed in a location easily visible from the entrance.
How do Directional Signs Benefit Businesses?
First, they help customers find their way. This can save time and frustration for customers, which can lead to return business.
Second, they make businesses compliant with the requirements of the ADA.
Third, directional signs help businesses brand their spaces. With a consistent style and design, businesses create a uniform look. This can be especially helpful for companies with multiple locations.
Fourth, directional signs help businesses promote their products and services. Directional signs help lead customers to a business’s products and services. Companies can increase customer awareness and encourage people to use their services if they know where to find them.
Finally, directional signs give businesses a professional look and feel. Companies project professionalism and competence by choosing high-quality signs which customers notice.
At FASTSIGNS® of Louisville, KY, we make directional signs for businesses of all sizes. We can help you choose the right signs for your business. Call today.
