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Louisville, KY – How Businesses Use Custom Lighted Signs | Sign Company News

SYNOPSIS: This article covers the topic of lighted signs, and specifically how they help businesses with their overall building decor. In addition, we discuss how lighted signs help with branding and marketing.

How Lighted Signs Help with Decor, Branding, and M

BY: ,
Businesses use lighted signs for a variety of reasons. And when it comes to choosing the best sign products for businesses, there are a few factors to consider. Choosing the Best Lighted Sign First, consider the size of the sign. It should be large enough to be seen but not so big it overpowers the rest of the design. Second, think about the type of lighted sign. Again, there are several options, including:
  • Lightbox: A lightbox sign is illuminated internally. The light shines through the translucent sign panel installed in a metal box.
  • Neon: Neon signs are made with gas-filled tubes shaped into letters and other designs. When electricity is applied, the gas glows to create a bright, nostalgic sign.
  • Channel Letter: Channel letter signs are illuminated letters mounted on a wall or façade. Each letter has channels to house lighting elements. The lights shine through the translucent front panel or through the back of the channel to create a halo effect around the sign.
Third, decide on the location of the sign. They should be placed in an area where they will be highly visible to potential customers. For example, a retail store may want to install a sign above the entrance to the store and in the window. Finally, consider the overall style of the sign. It is important to choose a format consistent with the business's branding. For example, a contemporary sign, like a channel letter sign, is a good choice if the brand is modern. On the other hand, if the business is more traditional, a classic sign, such as a lightbox sign, might be the better choice. Benefits of Lighted Signs
  • Visibility: Lighted signs are highly visible, even in low-light conditions. This makes them ideal for businesses open late at night and in areas with little natural light.
  • Branding and Marketing: Lighted signs help businesses achieve their branding and marketing goals. The right sign reinforces the brand to potential customers and helps to attract new business.
  • Decor: Lighted signs can also be used to add to the overall decor of a building. They create a certain ambiance and make a space more inviting.
  • Low Maintenance: Little maintenance is required once we have installed lighted signs. Other than cleaning and occasional bulb replacement, care is minimal.
  • Energy Efficient: Most signs use LED bulbs; they use very little electricity and can last up to 100,000 hours. This means big savings on energy bills and no need to replace bulbs constantly.
At FASTSIGNS® of Louisville, KY, we offer sign services, including custom lighted signs. Call us today with any questions

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“Best Sign Company in Louisville, KY”

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Louisville, KY

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