As a business owner, you know first impressions are important. Your customers will form their initial opinions of your business within seconds of seeing it – and your menu boards are often one of the first things they’ll see.
That’s why ensuring your menu boards are both beautiful and functional is important. Not only should they be aesthetically pleasing, but also informative and easy to understand.
Let’s look at the most common types of menu boards to help you decide which ones are best for your business:
Static Menu Boards
Static menu boards are the most basic type of menu board. They typically consist of a simple list of offerings, prices, and images printed onto a panel and mounted on the wall, sometimes with a frame. They can be updated either by replacing the vinyl graphics or by ordering a new panel which can easily be removed from the frame and replaced.
Static menu boards are ideal for establishments who don’t need to change their offerings very often. And they are the ideal option for businesses operating on a tight budget, as they’re relatively inexpensive to produce.
Digital Menu Boards
Digital menu boards are becoming increasingly popular, especially in quick-service restaurants. They consist of a digital display mounted inside or outside the establishment. The display features pictures, graphics, and text to create anything from a simple list of menu items to a vibrant and colorful display of menu items.
Digital menu boards offer several advantages over static menu boards. For one, they are more eye-catching, often including graphics, animations, and videos, which are better for grabbing the customer’s attention. They’re also more flexible. Changing the menu is simple. And thirdly, digital menu boards are ideal for businesses that want to add extra information, such as nutrition facts or special promotions.
Illuminated Menu Boards
Illuminated menu boards are static menus printed on a translucent panel with a lighting element behind the panel to light up the sign. The panel and frame can be mounted on almost any wall or location, ideally directly behind the ordering counter.
They are popular due to their bright and easy-to-read design without the cost of a full set of digital displays. They are perfect for establishments without bright interior lighting, and establishments with outdoor walk-up windows who are open at night.
Magnetic Menu Boards
Magnetic menu boards are like static menu boards. However, they are made of several small magnets and which when placed on the board make an entire menu. They allow restaurants to rotate the location of menu items on the board or swap out rotating sections like the “Soup of the Day.” If a new item is added, only a new magnet is required to update the menu board.
Chalkboard-Style Menu Boards
Chalkboard-style menu boards have a rustic look to give the business a unique vibe. They are made from a piece of slate and a frame for hanging. They are commonly seen as part of A-frame signs. Chalkboard-style menu boards are less expensive than digital and illuminated menu boards. They also require less maintenance than other types of menu boards, as a quick wipe is all they need to clean the surface and allow for new menu items and messages to be written.
Now that you know the different types of menu boards you should have a better idea of which types are best for your business. If you’re not sure, just give us a call. We’re FASTSIGNS® of Louisville, KY, and we’re here to answer any questions you may have and help you choose the best sign solutions for your business.
