When opting for a sign that will receive tremendous visibility from a distance, business owners will do well to consider pole signs. Pole signage offers the benefit of immediately drawing people’s eyes, even from a distance. Regardless of the type of industry in which a business is involved, a pole sign is an excellent way to attract customers while also ensuring the business stands out from the competition.
These types of signs are often viewed as landmark signs. This is because people immediately recognize a business’s brand on the sign. Even if a business is just starting out, a pole sign draws instant attention and sparks curiosity among prospective customers.
Pole signs are also sometimes referred to as pylon signs. This is because the sign is mounted at the top of a very tall pole or pylon. The types of materials used in the construction of pole signs may vary, but the most common type of material used in these signs is metal. The height of pole signs may also vary. On the short side, a pole sign may stand at about 20 feet high, but it’s not uncommon for such signs to reach a height of up to 80 feet.
Some of the most common types of pole signs are fast food signs and gas station signs, but these signs are appropriate for all types of industries. They are commonly used along the interstate to attract attention from passing traffic.
When choosing a pole sign, business owners should keep in mind that a professional design is critical to ensure that the sign attracts attention without standing out in the neighborhood like an unattractive gargantuan. Design plays a critical role in the success of pole signs. The sign should be designed in such a way that it blends in well with the surrounding landscape but without becoming obscured.
Some business owners may choose to opt for LED lights in their pole signs. This can be a good option for business owners who want to ensure their signs are easily noticeable during the evening hours.
The size and placement of a pole sign are also critical to the success of the sign. When thinking about the size of the sign, including the height at which the sign will be mounted, business owners should take several factors into consideration. Among those factors is the surrounding landscape. Business owners will want to ensure their sign is mounted high enough so that it will not be hidden by surrounding buildings. At the same time, business owners should also check local regulations and codes regarding the height of signage.
