Your brand is your statement to your client of what they can expect from you. It represents your integrity, quality and culture. It is intuitive for companies to promote their brand through advertising, marketing materials and publications. The importance of presenting your brand inside your workplace is many times missed. One of the best ways to do that is in your reception or lobby space. A well thought out design and placement of your logo and other images of your brand in your lobby is a great way to greet and impress your clients.
To say that you have plenty of choices with materials would be an understatement. Acrylic, aluminum, steel, metal laminates, PVC, foam and formed plastic are a few of the materials you can choose from. There are also the choices of more organic materials such as aged wood, weathered metal, glass and even stone.
But this doesn’t mean that the process has to be complicated. Working with one of our professionals to guide you through the process makes the end product even more rewarding.
Existing Main Line Dermatology sign in the West Chester Office
We received a call from Main Line Dermatology for a new lobby sign for their soon to open second location. They were referred to us by another customer and reached out to see how we could help them! After a few brief meetings to discuss options, sign location and materials, we went to work designing their lobby sign. The client opted to go a different route with this lobby sign than they had in their first location. We ended up creating a design to coordinate with the look of the their circular logo so that the new lobby sign would match their branding, while maintaining the layout of the sign in their old location.
New Main Line Dermatology Lobby Sign in the Wayne Office
We chose a brushed aluminum laminated to 1″ thick foam cut letters for a modern look for a reasonable cost. We added 1/2″ standoffs to move the letters from the wall providing more depth as well as a shadowing effect from the lighting.
The end result was exactly what the customer was looking for. Now when patients visit the new location they will see a brand that represents a modern feel that portrays quality that is inviting.
Do you have a new location opening? Are you looking for an update to your interior space? Contact us today to see how our professionals can help elevate your lobby!
After all, Getting you noticed is PARAMOUNT!
