Customers in need of industrial remediation processes find Quality Environmental at 13123 Lakeland Road. To hone in on its mission and values, the firm’s management team contacted Superior Signs and Graphics to discuss the design, production, and installation of a wall mural in Santa Fe Springs CA.
Encapsulating Brand Values in a Wall Mural
We worked with the team to receive the terms that outline the company’s values. Examples include, “Safety First,” “World of Possibilities,” and “Quality is the Best Action Plan.” We integrated these terms into a design that features red, black, and gray tones against a white backdrop.
These belong to the company’s corporate color palette. At the center of the mural, you will see the firm’s name and logo. This mural complements a floor graphic that features similar colors. Most importantly, it takes up the length of a wall and is therefore highly visible to all those walking along this hallway. After completion of the project, the client was so impressed with the presentation that the team intends to have us come back for another project in the boss’ office.
Using Your Company’s Walls for Brand-Building
Building your brand takes time. That said, it is possible to speed along the processes of name recognition, brand awareness, and brand recognition with the right signage combinations inside your storefront, office, or other setups.
- Murals in break rooms. Murals are budget-friendly and versatile. When you want to boost employee morale, consider focusing these aspects of your branding in areas where workers congregate. Typically, this means the kitchen and lounge areas where they take breaks. If there are dedicated hallways and stairwells, consider placing murals there, too.
- Acrylic prints in lobby areas. Acrylic is an excellent material for imprints. We can also process it with a router. The goal is the artistic rendition of your corporate values, mission statement, or customer service credo. Place these acrylic prints in the lobby area where they might flank the lobby sign.
- Progressive canvas prints along hallways. Canvas prints are classy pieces of custom art that suit any venue. Offices, in particular, benefit from these products. Place a story of the company along the hallway. We can print canvases in any shapes you like.
Combining Branding Signage Solutions
Augment the murals or wall art applications you select with other signage solutions. Doing so creates a visual one-two punch, which boosts the effect of the products. A good example is the combination of floor and wall graphics that Quality Environmental has chosen. You might consider doing something similar. Floor stickers are ideal not only for tiles and wood but also for carpeting.
Other options might include glass and window graphics. You might also echo the sentiments of your corporate values in any marketing collateral you display in your lobby. Consider doing so on a table featuring a custom throw along with a table-sized banner stand that displays your name, logo, and a brief outline of your company’s services or product menu.
Investing in Customer and Employee Buy-In Today
Discuss your plans for a wall mural with our experts. If you need something to boost employee morale or want to integrate it with other signage solutions, we can help. Call today for the fastest service!
