You find the SoCal branch of Pacific Sunbelt Mortgage at 4204 Riverwalk Parkway, Suite 340, in Riverside. The company is a goal-oriented and service-minded lender with premier credit facility and investor group access. When the company’s management team decided to add a lobby signage setup that would impress workers, investors, and clients, its’ representative contacted our experts to discuss the combination of interior dimensional lettering with lobby logo signs in Southern California.
Capitalizing on the Open Office Layout
Even business owners who are not fans of the open office design have to admit that the way the layout accentuates the back wall is ideal for the display of a lobby sign. And going big is no problem. Case in point is this client’s arrangement. After consulting with the management team, we designed a sign that starts with a quarter-inch-thick panel of acrylic.
We added die-cut vinyl graphics that display the yellow stripes and blue half circle of the logo. Next, we added the black vinyl lettering that spells out the company’s name in the center. Our technicians installed the panel with brushed aluminum standoffs. When you consider that this product measures four feet by four feet, you can appreciate the impression it makes when someone walks through the door.
But the client wanted more. Next, we added a large set of dimensional letters that rely on the logo font for their appearances. They spell out the company’s name in two rows. Clients entering the office see this display on the left side. To add definition to the look, we used half-inch-thick painted PVC. The overall size of the lettering takes up 24 inches in height and 11 feet in width. Set against the white walls, the sign and lettering combo impresses and perfectly uses the office’s design to its fullest advantage.
Why Impressing the Consumer is Important
Even though the customer walked into the business, s/he has not yet made the final buying decision. This is why you hired your staff members to help guide the consumer along the path to close the deal. Make it easier on your associates by creating an environment that fosters a brand buy-in by the client.
Your lobby sign is the first signage product the consumer takes in, which makes it instrumental in creating the brand message you want her or him to connect with. From there, support the message this sign sends by having supporting signage solutions. Examples include retractable banner stands displaying information about the products you offer and the benefits they provide to the consumer. Other options could be wall wraps, standees, mounted prints, and tabletop displays.
Discuss Your Lobby Signage Needs with Experts in the Field
Because you cannot leave your office’s first impression to chance, talk about your plans for the signage with our specialists. Whether you like the idea of combining a lobby logo sign with interior dimensional lettering in Southern California, or you prefer to take a different approach altogether, we can help.
Call us today to get started on your sign project!
