Our clients understand that entrusting all your signage needs to one sign shop makes sense and saves money. Yet they would not come back to us if we did not provide them with excellent customer service and superior products. Case in point is the Reliance Real Estate Services group. When the group opened its doors at its Fullerton location, the real estate professionals contacted us for assistance with the design of logo lobby signs for their real estate firm in Orange County.
Lobby Signs That Build a Brand
Now, the management team contacted us once more. This time they needed us to create similar signs for their new Brea location. Their previous signage had proven to be so effective and attractive that they knew we could once again meet their needs. Our technicians manufactured two signs that look the same but come in different sizes. The larger marker is in the lobby whereas the other is right behind the reception desk. Both are clearly visible when you enter the office, which creates a stunning impression.
Working with someone you know and trust has multiple advantages.
- A working relationship. You already know how our shop operates. We already know what your expectations are and how to meet them. During our initial project, you have communicated to us what you want us to do and how to do it.
- Artwork is on file. You do not have to reinvent the wheel. We have your logo and other artwork on file. Your consultation is quick and we can discuss details about the design rather than trying to figure out what look you are after.
- Rush orders are no problem. Since we have your signage details on file, we can put together your desired signage product quickly.
- Cohesive look across multiple locations. Having a look that is identical or at least close to being the same is a big plus for an office or store that operates multiple locations. Differences in the signage result in an inconsistent marketing message.
Because of this last requirement, multi-site lobby signs for real estate firms in Orange County always present a challenge to the pros. The problem arises when the sign of the satellite office does not match the look of the flagship office. The material is different, the depth is off or the color choice goes one hue the other way. The latter is one of the biggest problems that business owners encounter.
A consumer who has had a great experience with one office may not get the same feeling when walking into the other location. As a result, this consumer may not refer a friend to those professionals. While the referral may still take place to the flagship office, the satellite office may fail simply because of an inconsistency in the way the space feels and looks. Avoid this problem by working with a trusted sign shop that handles all of your marker needs.
Ready to Make Your Lobby Pop?
At Superior Signs and Graphics, we routinely work with returning customers. Some ask us to replace signs we manufactured years ago. Others open up satellite offices and need additional markers. Still others are expanding their signage displays and want us to apply their colors and logo style elements to a new medium. Contact us today and find out what we can do for you and your business!
