Signage Education | QR Codes
SYNOPSIS: QR Codes are one of the hottest and most effective methods of advertising that is currently hitting the market. What is a QR Code you ask? It is a square barcode (see graphic below) that has the ability to contain tremendous amounts of information.
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QR Codes are one of the hottest and most effective methods of advertising that is currently hitting the market. What is a QR Code you ask? It is a square barcode (see graphic below) that has the ability to contain tremendous amounts of information. Here at Front Range Vital Signs, we have pushed to have customers add them to any vehicle graphic installation.
Why would I want this funky little square on my vehicle? These codes can contain quite a bit of information. One standard use of these codes is to send the user to your web site. Another widely used version contains your business card information: Name, email address, phone, company, website... Again, why would I want to put this on my vehicle? These codes allow you to supply your information to anyone that has a smart phone and QR reader application (my favorite is QuickMark for Android). This lets people get your information quickly and effortlessly without having to dig out a piece of paper and find a writing utensil. Once scanned into their phone, the user can click on the link to get to your web site, or import your contact information into their address book.
One place that we utilize QR codes is on our Facebook page to run contests. We publish a QR code on our company page without any additional text. If you are the first to decipher the code, you can win that day's prize: Front Range Vital Signs Facebook page
QR codes are here to stay, and are getting bigger by the day. Don't have one created for your business yet? Get moving before you get left behind!
How have you used your QR codes? Comment on this post with your favorite method of using them.




