The Exercise Coach welcomes Paula and Marcelo, their newest franchisee in Florida and second franchisee this year to be awarded a franchise in the Orlando market! Paula and Marcelo had a dream – to develop their own business in the US working together and being able to enjoy the freedom and flexibility that business ownership can bring.  They are both very successful professionals; Marcelo is an engineer and Paula a dentist with her own practice.  They planned a move to the Orlando, Florida market from Brazil and began looking for franchises that Paula could run while Marcelo continued his career.  They were immediately drawn to The Exercise Coach for many reasons, but for Marcelo, he was attracted to the life-changing service they deliver to clients.  He had recently taken his health and fitness seriously and had lost a lot of weight and began exercising regularly, so he resonates with the target population of The Exercise Coach.  Paula is a warm and smart professional who will make a perfect fit as an executive owner in the system as well Discovery Day in Houston further validated that the brand, the workout and the corporate culture were a perfect fit!  Opening a business in a new market can be scary, but with the systems and operational model of the franchise, Paula and Marcelo saw that The Exercise Coach is built to help them along every step of the way.  Brian Cygan, CEO and Brad Bundy, COO have built a rock-solid team and they were thrilled to award the Windemere, Florida territory to Paula and Marcelo. They really understand the mission of The Exercise Coach – to empower and encourage clients who want the benefits of exercise but for many reasons don’t find a good fit in the standard big-box gyms and large group training studios. Whether they are too busy, dislike the gym scene, are concerned about injury or simply dislike exercise, the proven, 20-minute workouts and friendly coaches provide the plan and motivation to transform even the most unlikely of exercisers. Greg Mohr I can be reached at 361-772-6401, greg@franchisemaven.com or schedule a call with me directly at https://my.timetrade.com/book/QFNCL