Tampa FL - Great American Franchise Expo – Tampa Convention Center October 26th & 27th Exercise Coach is so excited to announce its newest franchisee in Michigan!  Tom was awarded three territories in Grand Rapids, Lansing and Holland, Michigan. Tom started working with Jesse Hudson in the spring.  He is a very successful business development and sales leader across multiple industries, and is currently responsible for driving sales and account growth across the Midwest and Northeast.  Tom came to the process looking for a business he could start to build while maintaining his current role. His plan was to build a team underneath him and eventually see a path toward focusing on his business full time.  He was attracted to the fitness industry because he also wanted a concept that provided a valuable service to the end consumer.  The Exercise Coach provided him with these features and the more time he spent talking to franchisees in the system, he became convinced that the brand would be a great fit for him. As with many of our candidates, Discovery Day was the crucial step in Tom’s decision-making process.  Once he got a chance to sample the workout he was blown away by the science and technology that enabled the experience.  He also felt that the corporate leadership team, led by Brian Cygan, CEO and Brad Bundy, COO, had a clear vision and path to allow him to plug in his sales and team building talents to develop a strong business. Tom travelled back home and secured three territories in western Michigan. He really understands the mission of The Exercise Coach – to empower and encourage clients who want the benefits of exercise but for many reasons don’t find a good fit in the standard big-box gyms and large group training studios. Whether they are too busy, dislike the gym scene, are concerned about injury or simply dislike exercise, the proven, 20-minute workouts and friendly coaches provide the plan and motivation to transform even the most unlikely of exercisers. Greg Mohr I can be reached at 361-772-6401, greg@franchisemaven.com or schedule a call with me directly at https://my.timetrade.com/book/QFNCL