Help people find the right place with custom signs
None of us enjoy the feeling of being lost.
While it’s easy to rely on your phone’s GPS when you’re on a road trip or walking around a large city, it’s sometimes difficult to navigate the intricate hallways of office buildings, medical facilities or campuses without the help of clearly visible and helpful directory signs.
As an owner or manager of a large facility, the last thing you want is to have people visit the building and be unable to find their way to their destination. In order to create the best possible experience, the use of directory signs is a must in buildings such as these.
Our company is happy to serve the sign needs of businesses and individuals in Lakeland and the entire Tampa area. We have worked with many different types of businesses and have experience creating the ideal solution for any sign need.
When it comes to directory signs, there are a few simple steps which can be taken during the sign design process to ensure your visitors can easily find their way.
Walk With “Fresh Eyes”
Many times, building owners and managers become so accustomed to walking their facilities over time and are prone to miss things which could trip up new visitors. Just because you know where every office location is or where certain rooms are located, doesn’t mean your visitors do.
When designing a directory sign, it’s always a good idea to try to mentally reset and walk the property as if it’s your first time visiting. If you have a new employee, walk the property with them and ask them to find certain areas. When they have difficulties, write it down and try to address those pain points with the new sign.
Match Your Branding
Just because a directory sign is a functional piece of your building doesn’t mean it should not be part of your overall sign package and advance your brand. In fact, using the same color scheme and font on the directory sign and the actual labels for each room can create a subconscious link for your visitors, signifying the link between the directory sign and the areas where it directs to.
Help With Easy Fonts and Color Codes
The directory sign should ultimately be easy to read, so the use of arrows and color codes for certain areas can help visitors find their way. Bold fonts with clearly defined numbers corresponding to the desired areas are great, but if different areas have a color code then it might help people even more.
Get Help From Sign Pros
Our team has experience creating custom directory signs and we’re ready to take on your project. We are happy to consult on any project, and our team can serve as your “fresh eyes” in order to make the perfect sign for your space. We have a team of graphic designers who can not only create an effective sign, but a visually appealing one which advances your brand.
If you think your business can benefit from a new directory sign, give us a call today!
