Christmas is an important time for many business but do they really do everything they could to build traffic for their stores?  Unfortunately for many smaller businesses the answer is a convincing NO! Walk into any Best Buy, Sear or Gap store an I guarantee you that you will be inundated with seasonal signage.  Why is that?  Quite simply it tends to loosen up our wallets.  Ambiance changes our mood and our buying habits.  If your clients feel the Christmas spirit they are far more likely to spend that if you don't set the mood. The obvious question is does it need to be expensive?  The answer is no.  Something as simple as a Christmas banner or backdrop can help but I think windows are a really important element.  I recently posted an article on my website that includes a sample Christmas window.  Wouldn't you like to come into this store.  Blog Article Impact! Sign and Graphics is a full service sign company serving Vancouver and the lower mainland.  We specialize in wide format printing including vehicle and window graphics as well as development and other exterior signs.