When people think of staging, they imagine a residential property being furnished and decorated with the intent of helping it sell faster. While staging is often done to homes for sale, whether initiated by the original homeowner or the realtor, this process can also be done to rentals such as Airbnbs.
At 27 Stage, we’re proud to offer professional staging services for a variety of properties, including short-term vacation rentals.
What Do People Look for in an Airbnb?
Not convinced professional Airbnb staging is important? Let’s discuss what prospective renters typically look for in an Airbnb property.
Apart from finding a rental in a safe, convenient area at an affordable price, renters ideally want their Airbnb to look clean, inviting, and functional. The average Airbnb renter is attracted to a well-lit, beautifully styled space with updated features and useful amenities.
Experienced stagers can help bring both comfort and character to any Airbnb rental property through a combination of layout optimization, furniture and decor refresh, and reorganization.
Staging a Home vs Staging an Airbnb
While the general goal is the same—to improve the aesthetics and function of a space, the underlying objective differs between staging a residential property and an Airbnb rental.
When staging a home, a common aim is to transform the property to attract buyer interest and improve its perceived value, helping it sell more quickly. Meanwhile, someone staging an Airbnb rental is instead interested in attracting prospective renters via short-term design.
In the end, whether staging a residential or rental space, the focus is to highlight the property’s strongest elements, give it a modern refresh, reduce as many distractions as possible (e.g., clutter, overly personal touches, etc.), and help it stand out from similar listings.
Why Updated Furnishing and Decor Boosts Rental Bookings
A fresh interior design can make all the difference in how many bookings you receive for your Airbnb. The reason why is simple: people are attracted to warm, calm, modern, and well-designed spaces. The last thing they’d want is to rent a cluttered, uncomfortable, or visually busy property during what should be an enjoyable stay.
When your Airbnb’s interior gets the proper refresh and optimization it deserves, prospective renters take notice. Apart from being visually more attractive in listings, the right design can play a powerful role in whether or not someone actually ends up booking your space, especially when compared to similar listings in the area.
Hiring a Professional Rental Stager
An Airbnb’s rental price and the quality of its listing photos only go so far when it comes to landing more bookings. What truly matters to renters is how the rental looks and feels overall. Does it look comfortable and homey—or feel stuffy? Is it calm and cheerful—or cold and chaotic? Vibes matter, and sometimes a stage is exactly what is needed.
Are you ready to transform your Airbnb rental to potentially improve your number of bookings and positive reviews? Contact 27 Stage today to talk more about our staging services.
