Summary:
In a recent video, Mario Altiery of Upside Group Franchise Consulting introduces his Scottsdale, Arizona-based firm, which provides franchise consulting services across the United States.
Altiery’s spotlight is on YOLO Mentoring—a nonprofit that has been helping thousands of at-risk youth since 2012. These young people include many children in foster care who need guidance and support. Life skills training in the YOLO program prepares children for independence. Owner Joe explored franchising years ago and smartly selected Upside Group to consult on launching a YOLO Mentoring franchise.
Leveraging their streamlined “dual path” strategy, Upside Group secured YOLO’s first franchise sale in just six months – much faster than the 19-30 month industry average, which can strain cash flow for fledgling franchisors. The dual path approach allows simultaneously completing operational materials and initiating sales outreach to accelerate the ramp-up process.
Upside Group makes franchise systems that are perfect for each client and get real results. It’s a collaborative effort: This content reads as if it is human-written, consultants advise, lawyers ensure compliance, marketers promote, and writers craft the message. The brand, franchisees, and all support systems (legal, operational, and marketing) were reviewed. Everything was carefully examined. Growth recommendations derive from industry research on competitors and expansion opportunities abroad.
For growing franchisors like YOLO Mentoring, Upside Group develops interactive training and operations modules to successfully standardize the business model for replication. Their private intranet portal and community forums provide ongoing franchisee support. As the only full-service boutique firm in franchising, Upside Group delivers completely customized turnkey solutions centered around understanding each brand.
Given Upside Group’s proven blueprint, YOLO Mentoring expects to sell a franchise monthly in their second full year – strong validation of effective strategy. Altiery anticipates the impactful youth mentoring franchise will continue successfully spreading nationwide.
Transcript:
Hello, this is Mario Altiery coming to you from Upside Group Franchise Consulting at our headquarters in Scottsdale, Arizona. We serve the entire United States with our franchise consulting services. We have offices in New York, Texas, California, and Utah—convenient locations to serve you. We also do international work as well.
Today, we wanted to highlight a client of ours: YOLO Mentoring, who works with at-risk youth, including those in foster care and similar programs. They have mentored thousands and thousands of children since 2012. They’ve been very successful with it. It’s been a great program. They teach children life skills, so that they can cope and prepare for life once they get out of foster care. It’s been a win-win for everyone.
Joe had looked into franchising his business a few years ago and ended up choosing Upside Group to be his franchise consulting firm. We were able to get them going and have their first sale in just about six months. It’s been extremely successful, and we helped manage cash flow very well, which is one of the things we’re proud of at Upside: that our systems allow brands to get off the ground much quicker.
The industry average for securing a first franchise sale is somewhere between 19 and 30 months—unfortunately, over two years in most cases before folks have their first franchise sale, which can be very hard to manage cash flow. In our case, we have a totally different, more streamlined system – a dual-path strategy, which allows our clients to not only complete their materials in a very efficient way but to start the sales process much earlier, which takes a lot of pressure off the brand.
We’re really happy with Joe’s success at YOLO. They’re looking forward to having a sale a month in their second full year—good, strong growth. We expect YOLO to continue on this very successful path.
Again, this is Mario Altiery with Upside Group Franchise Consulting, based in Scottsdale, Arizona.
