The Most Popular Designed Lighted Signs for Businesses Today One of the best ways for a business to advertise is by having a lighted sign created and installed by a professional. Signs can be of all shapes, sizes, and colors tailored to each business to promote their brand and fit their budget. The five most popular signs are front-lit channel letter signs, reverse-lit channel letter signs, neon, lightbox or cabinet signs, and signs lit from an external source. Front-Lit Channel Letter Signs This type of lighted sign is an ideal choice to make letters and colors really stand out. The letters and colors achieve the bold effect from being lit from the front. These signs are popular and  are able to be used as a outdoor and/or indoor display. Reverse-Lit/Backlit/Halo-Lit Channel Letter Signs Although there are many names for this sign type, it is a rather popular for its ethereal sophisticated look. Each letter and element of the sign is easily visible during the day and at night. Each part of the sign is individually illuminated to make a bright and bold statement. Neon Signs Neon signs are a classic way that businesses have used to promote and advertise their brand for many years. Even modern LED's have trouble copying the bright, warm glow that neon signs are best known for. These signs can also be used inside and outside of the building. Lightbox or Cabinet Signs This type of lighted sign is one of the most affordable kinds of lighted signs. Each sign is lit from the inside to shine through a panel that is transparent. The panel will display the business logo, name, and/or branding. With its simple design, these lighted signs stand out during the day and at night. Externally-Lit Signs These types of signs stand alone, but are lit up by an external source. Such sources include ground lighting, lighting from the top, or from recessed lighting that intends to light up a shadowed part of the sign. The lights can be visible or hidden; it just depends on how each individual business wants their sign to be displayed. By using a professional sign designer, a business can have a sign completely custom designed for them. The sign will also be fabricated by the designer and efficiently installed with reliable service.