For a business to stand out, it needs to do more than other companies. One of the most impressive ways for a business to boost its presence is by using a wall mural. A wall mural is a large painting or piece of art that can communicate what a company stands for. Below are four compelling ways a wall mural can transform a business.1). Communicate The Brand
Every business needs to develop a brand in order to stand out from a crowd. That can be done with a logo, a tagline, or a mission statement. Every business should have these three things. Innovative businesses go a step further with a wall mural. The human eye can process visual information 1,000 times faster than the written word. A large visual will quickly communicate what a company stands for.
2). Motivate The Team
A business is only as good as the team that runs it. Therefore, motivating the team to go above and beyond is critical. While slogans and mottoes are fine, a wall mural can quickly communicate to the team what is expected of them. The right wall mural can provide a morale boost that will pay dividends to a company’s bottom line. Effective wall murals can include the past accomplishments of the company or future projects that will help grow the business.
3). Make a Statement
A wall mural is an excellent way to show future clients and customers what the company is all about. The wall mural can emphasize the creativity and design aesthetic of the business. It can also quickly communicate what the business is all about. Best of all, a wall mural can be placed on an interior or exterior wall of a business. The wall mural can be placed in the lobby of the business or a conference room or many other places.
4). Advertise Without Using Ads
The average person is exposed to thousands of ads per day. At this point, most people are conditioned to ignore 99% of the ads that they see. A wall mural is different. It doesn’t come across as an ad. However, a well-executed wall mural can act like an ad that can impress future customers and clients. A business can communicate their brand, products, and services with a wall mural that doesn’t come across as an ad.
How to Get Started
A business that wants to transform their business should contact a signage company with experience in wall murals. The signage company can recommend the most cost-effective and impactful ways to design and create the wall mural. With professional execution, a wall mural can go far in transforming the way a business communicates itself to the world. Contact us at James River Signs for ideas on what your next wall mural should be.