Without even realizing it, society depends heavily on directional signs to find their way around various places. Drivers depend on signage to know which lane to use, how fast to drive, and where or where not to park. Pedestrians rely on directional signs for their own safety and convenience when locating crosswalks and bus stops. Local and national businesses use directional signs to guide customers who are navigating their way through a grocery store, mall, stand alone business, office building or industrial park.
Importance of Directional Signs
Directional signage is obviously a vital necessity when it come to directing occupants to the nearest exit in the case of emergency. There are other important reasons to have directional signage and it benefits the customers, visitors, and employees of virtually any building.
Without such signage, people would not be able to locate stairs, elevators, or restrooms, let alone their favorite clothing brands or cookware. Whether stores use arrow signs, floor decals, or some other means of directional signage, they are most definitely directing their customers to points of interest as well pointing out necessary requirements such as restrooms, exits, and fire extinguishers.
Types of Directional Signs
Generally speaking, directional signs can be designed using any combination of color schemes and materials that a customer desires. Depending on the usage and intended location, a particular material or lettering style may benefit a business the most. Some of the most common materials used when creating indoor and outdoor directional signage are listed below.
- Acrylic
- Aluminum
- Plastic
- Vinyl
Acrylic signs are durable and can be used for many different types of directional signage, including mobile signs. There are several types of aluminum, such as brushed and reflective, and the grade or thickness used will depend on the location and purpose of the sign. Both acrylic and aluminum have an appealing appearance and are versatile enough to hold a variety of colors and lettering options.
Rigid plastic is durable enough to be used indoors or outdoors and flexible enough to handle repairs or lettering upgrades as needed. Vinyl signs are useful for temporary events and permanent structures. Flags, awning signs, and floor or wall decals are typically made of vinyl. This material is pliable and can be easily changed to reflect business needs.
Design and Installation of Directional Signs
Expert sign companies work with business owners to discuss their needs and desired purpose of directional signs. Custom signs can be designed, manufactured, and installed specifically for a particular business. They may include a company logo, design, or other relevant information to promote business while providing useful information.
