A very versatile tool that the head shots photographers of Caught in the Moment Photography like to use when providing headshots for executives of different industries is the substitution of backgrounds with the aide of a green screen. An executive portrait taken with a greenscreen as a background would then enable the photographer to give the executive a myriad of different choices to use as a background for his or her head shot.
A case in point is that of a real estate professional, he or she may want a specific look and feel for his or her portrait; and that could be tailor-made with the employment of greenscreen technology. The head and shoulders image of the subject, the “head shot”, will remain the same even though the backgrounds for the overall portrait can be selected for a specific target audience, or for a specific geographic market, or even for a seasonal portrait. The clear advantage of using this technology to achieve the overall portrait is that the headshot itself remains consistent throughout the marketing campaign, regardless of the targets of the campaign. A real estate executive may want to specialize in water front properties, and as such have an aquatic background to his or her images; or perhaps he or she would want to showcase one of the properties he or she has worked with as an example of the type of work he or she can do. Any and all of these options can be easily achieved with the use of greenscreen technology in the process of creating the perfect executive portrait. Another reason the real estate professional may wan to take advantage of the green screen technology would be if he or she wants to reach out to a prospective client base without seeming overly sales oriented. The headshot that the client base may already be familiar with would remain constant but as a background the photographer could use a holiday related image or something otherwise seasonal that would lend more of a personal touch to the portrait.
The headshot photographers at Caught in the Moment Photography have been serving the needs of real estate professionals in and around the Long Beach, CA area for over twenty years and for the majority of that time they have been taking advantage of green screen technology to provide highly customizable head shots for their clients, regardless of the industry or target clientele.