Healthcare offices are part of a highly competitive niche in the St. Charles market. As a direct result, office managers look for signage products that make their locations stand out. With vinyl door graphics and a 3D Letter logo lobby sign in St. Charles, IL, you support wayfinding and brand building.
Case Study: Relief TMS
We recently worked with Relief TMS, a clinic that serves patients dealing with mental health issues. Initially, this clinic needed help with designing, producing, and installing a dimensional letter logo lobby sign in Oak Brook. When this client wanted to outfit its St. Charles office with a lobby sign and vinyl door graphics, the management team invited our shop to handle the project.
The focal wall at the clinic displays a large wall clock. It is an interesting piece of office art that brings movement to the location. Our technicians re-created the lobby sign we did for the other office and placed it on the wall next to it. Once again, a flat-cut material selection with an imprinted vinyl overlay worked well for the lobby sign rendition.
For the vinyl door graphic, we replicated the lobby sign’s presentation. However, we did scale down the style elements since the glass pane is smaller than the wall. Moreover, we ensured that the letters were die-cut and presented with crisp edges, which is crucial for all types of window graphics. Now, visitors to the location first see the treated door. When they enter, their eyes are drawn to the walls that feature the clock and lobby sign.
What Makes Healthcare Signage Effective?
Unlike retailers, healthcare providers can make a consumer nervous. There are less walk-in traffic and greater instances of first-time visitors. Therefore, brand-centric signs go a long way toward introducing your clinic or healthcare facility, help with wayfinding, and put prospective patients at ease.
Healthcare signs that make your practice grow must be fully customized to include your selected font and the corporate color palette. Most importantly, these signs should express the type of atmosphere that the patient should expect. Options abound.
- Outdoor signs. Start with visible outdoor signs. Building signs are excellent starting points. If possible, consider adding a monument sign or tenant panel to an existing pylon. Other outdoor signs include door and window graphics. These succeed in taking already available surfaces and presenting your messages at eye height.
- Lobby signs. Indoor signs build on the impression you made on the outside. Lobby signs, in particular, should repeat or advance your brand message. Frequently, medical services providers add supporting signs that underscore their niches. Examples include the Rod of Asclepius intertwined with a symbol of the specialty.
- Wayfinding signs. Putting patients at ease does not have to be complicated. Black on white arrows, easy-to-read room labels, and overhead signs help those visiting the office for the first time locate exam rooms and other spaces.
Call our sign shop today to learn more about ordering customized vinyl door graphics and 3D letter logo lobby signs in St. Charles, IL.