Entrepreneurs and business owners across all industries have used business coaches and consultants to build and maintain successful and sustainable careers. If you’re a therapist experiencing challenges in increasing your revenue, pursuing sales training with a certified business coach will put you back on track to growing your clinic.
To begin achieving your goal of attracting more clients and earning more, some of the following approaches used by global sales leaders and executives will be helpful in successfully closing more sales.
Assess Your Finances
First, reviewing your previous sales is necessary for creating new goals. Did you reach or exceed your sales goals? Did you create practical sales goals?
I determine if your clinic or practice is up to par with the industry benchmark and reveal if your business is in the top or bottom 10% to provide insight into creating new sales goals. I also offer my clients a Projections Report to give them a 5-10 year financial projection.
Create Effective Marketing and Branding
Explore how engaging your marketing and branding is or isn’t. There are more ways to advertise and brand your business now than ever before, but it takes a critical and authentic approach to find the right strategies. A business coach assesses your marketing and finds the most optimal and cost-effective options for your practice.
Use Sales Strategies
A significant aspect of sales is the negotiation and selling of services by presenting yourself as an authoritative and trustworthy source. To effectively negotiate, it’s beneficial to use compelling words and active listening in your communication and meetings with clients to position yourself as the best and most qualified source of solutions and information and offer the most helpful and relevant service to address their needs.
I use my TTI Success Insights® Sales Skills Index report with my clients to identify their sales knowledge in seven categories: this gives them insight into what areas of sales they need to improve to secure more clients. Additionally, with my Sales Successive Training, I teach clients how to strategically overcome objections with active listening, reasoning, and solution-selling.
Effective Communication
Learning communication and behavioral styles is a critical component of your career in another way – in building and maintaining authentic long-term relationships with clients.
Build solid relationships with your clients by identifying your communication style, learning about other communication styles, and using engaging language to gain the interest and trust of prospective clients in meetings and consultations.
Understanding the “hot buttons” – the emotions driving your clients to book sessions with you – will help you deliver the best customer service experience, creating more opportunities to earn referrals and gain returning clients.
Therapists seeking comprehensive sales training services can book a consultation with me today for more information. I look forward to assisting you in growing your practice or clinic.
