Three years ago, we worked with Wayne Chang Realty. The client wanted to participate in vehicle wrap marketing in Orange County CA. We customized a truck wrap design for the company. It advertised the free use of the truck for Wayne’s customers who buy or sell properties through his office. Now, this client contacted us again.
Mobile Marketing Success Inspires a Bigger, Better, Updated Truck Wrap
Wayne Chang Realty customers have been using the truck with great success. Because the business also allows charities to use the vehicle, the marketing message is getting plenty of exposure. In fact, exposure has been so good and the results so plentiful that the client asked us to upgrade the look of the wrap.
We removed the old vinyl and designed a new one from the ground up. Our graphic artist put together a look that is contemporary and compelling. We took out the yellow tones and instead replaced them with eye-catching red lettering. Moreover, we went for the white on black color contrast that is an excellent attention getter.
The coverage of the various gray and black tones is visually compelling and appealing. It now shows off the client’s upgraded message when this truck is in use.
Building on the Success of a Wrapped Vehicle
We frequently deal with clients who have had excellent success with mobile marketing. When you want to expand your reach, there are multiple options open to you.
- Upgrade the wrap. Put a contemporary spin on your wrap. Your customer demographics may have changed over the last few years. If tastes and preferences are different now, or if you are actively marketing to a new segment of the consumer group, we can help with an upgraded product. Our graphic artist can put together the right look.
- Add fleet wraps. When you use multiple vehicles in the course of doing business, consider outfitting each one with a wrap. The consistent message over a broad range of makes and models can be an exciting way of presenting your information. Additionally, the more vehicles you have on the road, the more likely consumers are to see your data once or even more frequently every day.
- Combine long-term and short-term graphics. A base wrap is an excellent method for featuring your information. It contains contact data, an eye-catching setup, and graphics that underscore your branding. However, did you know that you can also incorporate short-term or seasonal information into the mix? Simply bring by the vehicle for the application of temporary graphics. They transform your wrap into a relevant marketing tool for every season.
How to Get Started with Vehicle Wrap Marketing in Orange County, CA
Discuss your plans with our graphic artist. We help you to design a visual presentation from the ground up. If you already have images on file, we can incorporate them. If you are unsure what graphics to use, we help you make the selection. Superior Signs and Graphics is located at 6061 Dale Street in Buena Park, CA. We serve the business communities in and around Orange and Los Angeles counties. Contact us today to get started on your project!