[caption id="attachment_1561" align="aligncenter" width="600"] BEFORE[/caption] [caption id="attachment_1585" align="aligncenter" width="600"] AFTER[/caption] Located at 6617 Cherry Avenue, Soul Food Renaissance is a restaurant with an extensive menu. Among the favorites are the Hungry Man meals that are ideal for sharing as well as the oxtail dishes. However, the southern style restaurant had a problem. Its awning looked tattered, and its interior lacked pizzazz. It recently changed its name. It was time to do something. The eatery’s owner contacted us to get some help with the signage.

Going from Drab to Fab with Custom Murals and Window Graphics

[caption id="attachment_1562" align="aligncenter" width="600"] BEFORE[/caption] [caption id="attachment_1592" align="aligncenter" width="600"] AFTER[/caption] We met with the client for a consultation. We started with goal setting. What should the signage accomplish? The owner wanted something that would brand the restaurant and add ambiance. Also, it should make guests excited about coming back and trying other dishes. But at this point, there were only bare white walls and hand-painted letters on the glass. The space had a huge white focal wall. It was perfect for the creation of a mural. We showed the owner some of the work we had done and posted to our website gallery. These displays sparked the idea of creating a customized collage that shows appetizing images of the soul food dishes the eatery offers. By taking inspiration from the color palette the business was going to use for decorative purposes, we created a unique look that drastically changes the atmosphere of the locale. Next, we worked on the large windows. They are big and get proper exposure. We did white lettering on the glass panes and spelled out the restaurant’s name. We used cut vinyl. Next, we added hours of operation to the door. Our technicians finished the look with a reverse-cut stripe that spells out Soul Food Renaissance’s tagline. For a finishing touch to the job, we did a temporary banner for the torn awning. Because it is being replaced, there is no point in adding a permanent sign to it.

What Could New Restaurant Signage do for Your Venue?

The custom murals and window graphics we designed, manufactured and installed for Long Beach’s Soul Food Renaissance make a significant difference in the way that guests interact with the brand. The look and feel of the place are completely different, which attracts more customers. You may be able to do the same thing with similar budget-friendly signage solutions. Examples include wall and window graphics, banners, and dimensional foam lettering for the interior. In many cases, murals can radically change the atmosphere inside a business in ways that paint cannot hope to achieve. In the process, you can display your products in artistic ways. Instead of relying on dust-catching knickknacks and similar decorative items that soon become eyesores, why not see what we can do with some vinyl graphics? Our experts gladly meet with you at your location to take measurements, discuss the use of the focal wall or another wall space, and provide suggestions for the coverage of the area. We can show you examples of what your business could look like with the changes we make. Best of all, we come in on budget and schedule. Call us today to learn more!