Located at 6195 Auto Center Drive, Premier Chevrolet of Buena Park sells new and used vehicles. Its service department takes care of standard maintenance and repairs. Running regular promotions is an excellent way of inviting in shoppers who quickly become buyers. Cases in point are the Silverado Days, which offer GM employee pricing on 2015 Silverado 1500s that are currently in stock. Add to this low Chevy Cruze lease payments, and it is clear that this is a major event for the dealership. When its management team needed signage to advertise the sale, the pros called Superior Signs and Graphics for assistance.
Marketing Banners for Auto Dealerships in Orange County
We met with the management team to find out what type of signage products the dealership had in mind. Banners were the products of choice. Our graphic artists designed and manufactured one hanging banner that identified the business as the fastest-growing Chevrolet dealership. It thanks the OC for its support.
To market the Silverado Days, the management team selected three retractable banner stands that show off a variety of vehicles. They also present with the dealership’s name and logo. Branding is a snap with these products. Toward the bottom third of the banners, there are three distinct deals that will be available only during the special event. When placed in the lobby of the dealership, the banners immediately catch the eye with their prominent pricing displays.
Banner Marketing Works
Banners are excellent marketing tools. They communicate to the consumer that there is a special deal that will not be around for a long time. The temporary nature of the signage perfectly underscores the importance of making a deal now rather than waiting until some later time. This strategy works not just for car dealerships but also for retailers hosting sidewalk or parking lot sales. During special sales events, you see plenty of banners that highlight the occasion, display seasonal graphics and urge the consumer to take advantage of savings before the promotion ends. As a result, shoppers are conditioned to seek out retailers that display banner ads.
Plenty of Product Options
Retractable banner stands are the ideal solution for a storefront setting or a dealership with a lobby. They also work well in other sales situations. That said, there are other options, too.
- Mesh banners. Rather than cutting wind slits into a vinyl banner, our technicians use mesh to create your outdoor banners for the next big promotion you offer. These products are ideal for windy settings, which is great when you display them near the ocean.
- Vinyl banners. Available in a broad range of sizes and colors, these banners advertise everything from apple tarts over gym memberships to zirconium jewelry. They are versatile, adaptable and budget-friendly solutions for any type of promotion.
When you are ready to commission sales banners for auto dealerships in Orange County, CA, or special promotional banners for any other type of business, our graphic artists are ready to help you. Contact us today to learn more about this marketing tool, how to use it to its fullest effect and what style elements can make you stand out.
