The BP Oil Spillin the Gulf of Mexico has dominated the news of late.  However, there's another story that seems to be placed on the back burner on our own turf. A good part of the state of Tennessee is under 10 feet or more of water.  Nashville is closer to a lake than a city.  Yet, in these days of a catastrophic flood, Southern Hospitality shines through. To our friends and family, our hearts go out to you.  Your struggles are not just with the immediate crisis of the water in your living room, but the reconstruction that will takes years to completely heal your wounds. I would encourage everyone to open their hearts and wallets to the greatest extent possible.  A good place to start is the American Red Cross. They are the "troops on the ground" and facilitating much of the relief.  Your cash will allow them to obtain much needed supplies for day to day living.  After the water recedes, I would encourage you to consider making a donation to your local service club, such as Rotary (of which I'm a member) earmarked for the relief efforts in Tennessee.  These good people will be able to put it to use faster and more effectively than most, and they are stretched to the max with all the disasters. Be sure to stop by our other web sites for additional information and ideas about building customer loyalty: The Service Quality Department ServiceQuality.US ServiceQuality.CA ServiceQuality.co.UK ServiceQuality.CN High Definition Mystery Shopping