Model homes need thoughtful staging to showcase their full potential and inspire buyers. Strategic furniture placement, neutral color schemes, and inviting decor give the illusion of everyday living. Highlighting the property's best features while maintaining a neutral appeal attracts broad buyer interest. A nicely staged model home is a great marketing tool for new developments.
Designer Touches
In model home staging, we put more furnishings and accessories than we would in a typical staged home. This is because the model home is usually where the builder has added special upgrades and features to the home that we want to highlight. Model homes are for showcasing all that the builder can do, so stagers should go all out for them!
Sales Office Staging
Many model homes are used as sales offices for builders as well as showhomes. Professional stagers will consider this in their design plan, creating spaces that can be comfortable to work in for the sales staff.
Emphasizing the Home’s Best Features
Part of staging a model home is highlighting its best features. Whether it is an open-concept kitchen, large windows with a view, or a huge primary suite, staging should highlight these selling points.
Furnishings are arranged in a way that points the eye toward these focal points, and decor items are selected to complement the home's architecture. In a large living room, for example, we will use the sofa, accent chairs, and coffee table arrangement as arrows to highlight a fireplace or view. In a dining room, a table set shows how the room can be used for family gatherings.
Furniture Placement and Space Planning
Effective furniture placement is critical in staging a model home. Stagers choose and arrange furniture in rooms to create balance and flow. The goal is to maximize the perceived space, especially in smaller rooms, while making each area feel functional and practical.
In large, open spaces, furniture is arranged into zones that buyers can envision using like a reading nook or a conversation area in the living room. Furniture should be sized for the room and easily moveable so the home feels spacious and functional.
At BY Design Home Staging, we've been helping builders maximize their listings since 2007. Starting from our garages, we've grown into the leading home staging company in San Antonio and Austin, with a 20,000 sq. ft. showroom and a fleet of trucks. Led by co-owners Debbie Boggs, Julie Young, and Andress Eichstadt, we've facilitated over .5 billion in real estate sales. Our award-winning services, including the recent Global Excellence Awards for 2024, are trusted by top producers. While we’re based in San Antonio, we're just a short drive from San Marcos. Contact us today to sell your properties faster and for more profit.
