Project: Outdoor Directory Signs & Window Graphics
Location: Collier Business Plaza – Naples, FL
Client: Commercial Property Management Company the Adler Group
The Adler Group is a commercial property management company that manages the Collier Business Plaza in Naples, FL. We received a call from them because they needed some signs made for a few of the properties that they manage.
In the pictures in this article you can see examples of some of the signs that we made for a couple of the tenants that are located at the Collier Business Plaza. Apparently some of the tenants were complaining that their customers were having a hard time finding their location because their signs weren’t easily visible. So they were looking for a solution that would make it much easier for all of their clients to locate their exact location within the Plaza.
In order to solve their problem, we were brought in to first update their outdated outdoor directory sign, which lists all of the tenants within the Plaza complex on one sign, seen in the picture below. This type of directory sign makes it easy for people to quickly see all of the businesses located within a single complex.
Second, we also reworked the window graphics on various businesses so that customers can easily identify which business is located in each unit of the complex.
In addition to making it easier for customers to find each business, we were also contracted to redo all the indoor ADA signage for each tenant. Included are all of the types of signs related to the American Disabilities Act, and include signs like handicap signs, braille signs and wheelchair signs.
The Adler Group has been a great client to work with and they continue to send us projects. 
We are currently working on additional outdoor directional signs to better help customers find the businesses in the complex, all in an effort to make sure the tenants are very happy.
The Adler Group recently gave us this great testimonial:
“The staff at Spectrum produce quality products as an end result. Getting to the end result is what separates them from the rest. Their team is articulate, responsive, informed, organized, priced right, and they do all this with a passion. They are respectful professionals that know how to work within the parameters and scope of the job by providing viable options without compromising value or quality. When in their company, they are efficient, totally present, prepared, and engaged conveying an atmosphere that makes me feel like I am their only client and they would rather be nowhere else!”
These types of signs are great for helping to guide customers and clients to the businesses they are trying to find within a larger business park or complex. And these types of signs can also be good for businesses that are located outside of a business park. Making it easy for your clients to find you is essential, especially since we live in a digital age were people have less and less patience and want to find what they are looking for easily and without frustration. If you don’t have the right signage to guide your customers to your front door, you could be losing business without even knowing it.
Written by: Spectrum Signworks – Naples, FL
