“……..please leave a message at the tone and I will return your call at my earliest convenience….” Really? This was a message that I received when I called a large, Fortune 20 company looking for support. When did customer service become about the company providing the services? I thought it was supposed to be about the customer and what they need. Remember? Exceeding customer expectations? Going the extra mile? WOW ‘ing the customer? Giving them a reason to spend more of their hard earned money with you? We live in a society that promotes saying the right things but not holding the person or company responsible for delivering on that promise. Poor customer service has become the standard rather than the exception. Just think about the last time a business knocked your socks off with exceptional service. Did it seem like the business made service the principle goal of the company? I would bet they did. Look at Disney. They make billions of dollars every year by treating their guests like royalty. Businesses that create the atmosphere for their team members to WOW the customer are becoming far and few between. Don’t get me wrong, they are out there just in reduced numbers. One of the core values we have at Optimum Signs is service. We believe that all phone calls and emails should be returned the same day. Project managers that communicate with our customers and billing that matches the proposal. We value our customers and realize that without them, we would be sitting on the couch watching daytime television. Experience true customer service done the Optimum way. Optimum Signs, we get you noticed.