The Effectiveness of Vehicle Graphics and Wraps

[caption id="attachment_889" align="alignnone" width="300"] Partial Trailer Wrap for Henry County TV/ Media Genius in McDonough, GA[/caption] [caption id="attachment_888" align="alignnone" width="300"] Trailer Graphics and Lettering for Board Up in McDonough, GA[/caption]

Branding is an essential part for maintaining growth for any company.  There are key visual branding methods and they include onsite, online, and offsite. For the purpose of this article we will strictly focus on fleet and vehicle graphics and wraps.

Fleet and vehicle graphics and wraps are one of few ways branding can be utilized in 2 methods.  For obvious reasons onsite vehicle graphics and lettering can act as a sign for your business similar to the effect of pylons and channel letters.  This can be extremely useful when local code enforcement does not allow permanent ground or wall signs at the location of your business. For offsite branding, vehicle wraps acts as a moving billboard for your business.  For the same cost for renting an interstate billboard for just 30 days, vehicle wraps can last you up to 7 years!  It has been reported by the advertisement agency, RYP & Becker, that 96% of respondents report that vehicle and fleet graphics had a greater impact than a stationary billboard.  This makes Fleet and vehicle graphics and wraps one of the most cost effective methods of advertisements in the industry. To get the most effect from fleet and vehicle wraps, design is key. We take our time in the design process working with our clients and having a layout ready that not only reflects the overall theme of your company but increases its overall effect as well. Contact us and let us know what we can do for you!!