Custom car wraps are one of the hottest trends in both the advertising arena, as well as the vehicle aftermarket and accessory industries. Businesses use car wraps as a way to  stand out from their competition while at the same time expanding their brand awareness or promoting a specific product. [caption id="attachment_362" align="alignleft" width="150" caption="Custom Prius Wrap Design"][/caption] A properly designed vehicle wrap will focus on brand, image, and messaging. Our basic rule of thumb for all vehicle wraps is: keep it simple! An experienced and skilled vehicle wrap design team will avoid these common pitfalls of vehicle wrap design: 1. Too much text: This is an area where less is definitely more. Vehicle wraps with too much text, small wording and improperly placed information is not the best use of your money or the space on your vehicle.  Keep it simple. Company name, logo, tag line or product name and web address are the maximum amount of text that we recommend for any vehicle wrap. Save the long list of your excellent services and other details for your website and other marketing materials. 2. Clashing colors: colors on your car wrap need to be complementary. Again, keep it simple. Too many colors or colors that don’t work well together will be a distraction from your message. [caption id="attachment_363" align="alignright" width="150" caption="Custom Prius Wrap Design"][/caption] 3. Overly complex: an overly complicated vehicle wrap design will also distract from your message. We’ve all had that experience where we remember an advertisement because it was shockingly bold in color or design, but we just can’t seem to remember WHAT was being advertised. Don't let this happen to you! Fortunately, the expert design team at Iconography in Los Alamitos, CA are here to help you create a compelling car wrap design that properly promotes your business. We have designed custom vehicle wraps for vehicles all over the globe! Give us a call today at 714-527-5424 to learn more!