There are many ways to create an eye-catching blog post. One way is to create visual stories that act as engaging social stories. Another option could be to distribute articles to Guest blogs. Either of these methods is an excellent way to get more links back to your site.
Continue reading below to learn more about some of the ways you can utilize published content and blog networks to increase your brand’s exposure, SEO, and linkbacks.
Visual Social Stories
Stories like these serve as written content that tells visually engaging social stories. Effective pieces with this model can be repurposed into valuable marketing assets, such as PDF catalogs. For more exposure of this content from your brand, they can be shared on social networks.
Good visual social stories come from good story styles. A good style will help your content stand out while at the same time allowing it to entertain multiple audiences.
Guest Blogging
One of the best ways to increase linkbacks and traffic to your website is to guest blog on other blogs and network publishing platforms. Not only does guest blogging generate links to your site, but it also helps you build an email list. When choosing a blog for guest blogging, make sure it has high domain authority and an active audience. A guest blogger should also include his/her profile and other pertinent information on the blog.
It is important to make the guest post interesting and unique. Ensure that it contains links to other resources. These links are essential to your website’s link profile. Remember that the number of backlinks you get is a major ranking factor in SEO.
Publication Directories
Blogging is a great way to build a backlink profile. Many successful bloggers use link-building strategies to increase their site’s link popularity. It’s worth replicating the strategy of those who’ve had more success before you. In this way, you can use what your competition has done to build their link profile.
There are many ways to build links to your site, including social bookmarking and commenting on do-follow blogs. You should target Google, Twitter, Facebook, and Pinterest, as well as HQ discussion boards like Quora. Another way to increase link popularity is to interlink your blog posts.
Homepage Links
If you want to increase linkbacks, blog network publishing is an effective way to do it. When your site publishes high-quality content, other bloggers are more likely to link to it. This means more organic traffic to your website. In addition, you can get high-quality backlinks by commenting on other people’s blogs.
The most promising page for backlinks is your homepage. You should look for links on this page, as they can be converted to links in your blog posts.
Collaborative Creative Endeavors
Collaborative creative endeavors are an excellent way to generate backlinks and reach a broader audience. For example, you can produce a podcast with expert advice and link back to your website at the end of each episode. This type of backlink exchange is fruitful for both parties. However, it is important to get to know the professional you are working with and decide if the content is a good fit for them.
Getting Buried In Ideas? Don’t Worry, We Can Help
As your Online Capital Group, we can help your brand gain exposure with many of the above strategies (and more!) It is our goal to help your business stand out from the competition by effectively managing and growing your online presence.
Give us a call today at (904) 600-3600 and ask for more information regarding your digital marketing efforts.
