Are you ready to stand out from other companies around you by displaying a
highly visible channel letter sign on your facade? These signs are excellent opportunities for underscoring your brand message, assisting with wayfinding, and advertising your products or services. However, did you know that selecting the right channel letter installations is just as crucial as choosing channel design options?
A Quick Look at Channel letter Types
Channel letters most commonly feature front-lit construction. The light from LEDs escapes through the polycarbonate facings we paint in your chosen colors. It makes them stand out tremendously after dark. An alternative is the halo illumination, which lets the light escape through the backs. Rather than focusing on color, this fabrication method underscores your font.
How to Install Channel Letters
Channel letter installations can be part of your brand message. What are your choices?
Flush mount. For front-lit letters, the flush mount is popular. Electrical wiring goes behind the facade. The look is clean, elegant, and makes the letters part of the building’s architecture.
Raceway mount. However, there are times when a raceway mount could be more practical. In other cases, your lease might specify that direct mounts are not permitted. In this situation, we recommend a raceway. It consists of a metal box we paint in the facade’s color, hiding it from sight. It contains all the electrical components and is mounted with far fewer wall penetrations than a flush mount requires.
Panel mount. The panel mount is a version of the raceway. However, it is frequently larger than the letters, which means that it can be ideally suited when you need to have a third color option available to you. Examples include facades that are too close in hue to your corporate palette. A third color can give you the contrast you need for an excellent display.
All Star Signs Answers Questions about Channel Letter Installations

If you are still trying to decide what
channel letter mount would be ideally suited for your storefront, we can help. Our team will gladly arrive for a site survey, which will let us take a closer look at the facade and determine the needed installation. Moreover, if you are looking at adding reverse-lit channel letters, we can also show you ways to adjust the halo effect for a softer or more narrowly defined glow.
Call us today to schedule a design appointment!