There is no shortcut to successful marketing and branding. That said, some approaches are so effective that experts have researched them. For example, did you know that there are several building sign statistics in Escondido CA, that could change the way you view your signage products?
Good-Quality, Customized On-Location Signs Only Cost 2 Cents for every 1,000 Views
You read that right. A great-looking sign that encapsulates your brand message and features high-contrast color definition is a surefire attention-getter that will not set you back too much. In contrast, to get 1,000 set of eyeballs to take in your newspaper ad will cost you $2.81. Even then, it is a bit of a crap shoot. Papers only reach about half of the market.
Get Your Share of the Local Consumer Demographic
Statistics suggest that about 20% of residents move each year. This means that you will have established customers leave but also have new prospective customers move in. Because 35% of new customers have stated that a sign initially attracted them to a business, it is essential that you get your share of the local consumer demographic every year.
We recommend a customized, illuminated building sign that features your brand colors, corporate name, and logo. Examples include lightbox cabinets, channel letters, and cloud signs. Of course, many business clients also do very well with 3D letters.
Capitalize on Shopping Center Placement by Attracting 20% to 35% of Impulse Stoppers
Industry insiders suggest that a large percentage of shopping center customers are impulse shoppers. Build on this understanding by ensuring that these would-be buyers can find you. Custom building signage – even when you share it with other retailers – is a must.
Make Building Sign Statistics in Escondido CA, Work for Your Company!
All Star Signs is your local expert and one-stop sign shop for all types of building signs. We serve metro San Diego County, including Escondido, Encinitas, La Jolla, La Mesa, San Diego, Oceanside, Carlsbad, Vista, San Marcos, and Chula Vista. Call us today!
