It’s safe to assume that every business owner understands the need for proper signage outside in order to bring new customers inside. However, what many businesses lack is proper signage on the inside to complement the outer signs and reinforce your brand. Using a lobby sign could have a huge impact on that all important first impression your customers get the first time they walk inside your building. What do your interior business signs say about you and your business?
There are numerous benefits to having wall signs in the lobby or other areas throughout your business. For example, your company strives to have a certain branding that is depicted throughout every aspect of your business. The inclusion of interior signs tie your branding together, inside and out. And, since it is a low key, one time purchase, it helps to pay for itself repeatedly each time a new customer walks in. Did you know 49% of surveyed consumers reported they make buying decisions based on the quality of a business’ signs.
In addition to branding, your interior business sign helps project a professional picture of your company, much in the same way that a tidy lobby space does. Think about it, how would you react if you walked into a lobby with papers and magazines littered all over the floor? Would it be a positive picture of a professional company? You want a professional picture with a positive outlook, and a tidy lobby accompanied by an interior wall sign gives your customers that mental image.
Professionalism and quality are just some of the images portrayed with an interior wall or lobby sign. It shows customers that your company doesn’t skimp on the fine details and takes pride in their products / services. Help your company make a great first impression every time with a new lobby sign, you will be happy you did.
Spot-On Signs & Graphics will help you design interior business signs that will have a great impact on your image. Call us at (530) 295-8285 or email us at info@spot-on-signs.com. Visit our website to place an order, request an estimate, or see some of the work we’ve done at www.spot-on-signs.com.
