Real estate agencies depend heavily on signs to help potential buyers see what properties are for sale and how to contact realtors and agents if they want more info or to make an offer.
Common Uses for Commercial Real Estate Signs
- Marketing Properties: As we said, real estate signs are primarily used to market properties. When installed in front of homes or commercial buildings for sale or lease, these signs provide information like the realtor's contact information and company logo. This can include a website or QR code.
- Directions: In larger real estate developments or complexes, signs are used to guide potential buyers or tenants to various available properties. This is especially useful during big open house events when the complex is open and ready for movers or when multiple listings are present in the same area.
- Branding: For real estate agencies, signs serve as a branding tool. Consistently designed signs that appear across multiple properties help to build brand recognition and convey a professional image.
- Informational: Other than just selling or leasing properties, real estate signs can provide other useful information. This includes details about the property like square footage, zoning information, or unique selling points like "waterfront view" or "recently renovated."
Where to Install and Use Real Estate Signs
- Yard signs are small and easy to install by sticking them into the ground with spikes. They work well at the front of the property, near the road, and at intersections where traffic can see them. They come in different styles like Coroplast, plastic-coated, aluminum, and corrugated plastic. Each can be used for different locations depending on conditions.
- A-frame signs are portable and durable. They work well with yard signs for directing visitors during open houses or showing where to park in large complexes. They come in different types like single and double-sided, plastic, and metal.
- Post and panel signs are larger than yard signs and provide more information space due to the large sign face. They are well-suited for commercial properties or larger residential listings. Not to be confused with pylon signs, these signs are installed at eye level. They can be single or double-sided, single or double-post, and the face is made from aluminum or MDO.
- Pylon signs are helpful for agencies with offices within a business complex or shopping center and can make you easier to find. They are tall, freestanding signs placed near the road at the entrance of a business park.
No matter how many properties you have for sale, our team at Visual Impression Signs can help. Contact us today to learn more about our real estate sign packages and to answer any questions you have.
