Most successful businesses understand the value of branding themselves in a way that makes their company top of mind with their target customer groups.  This starts with a logo that is both eye-catching and memorable.  Next, is the application of that logo to brand all marketing materials.  Branding begins with the company location, by  putting the logo in places such as doors, lobby, windows as well as the lighted signage on the outside of the building.  Additional ways of  promoting the company brand that has become quite popular is the application of graphics to company vehicles using partial or full vehicle wraps. Recently, we have started helping a few companies with a new way of extending their brand identity, by adding their logo to something that they tend to always have in their possession: their laptop or tablet.  Most folks bring these to meetings with customers and other associates.  It is prime real estate to prominently display your brand for all to see.  It also has the “wow” factor of being a unique look for a business tool that everyone uses as well as letting you carry that brand identity to your customers when they are not at your location. We have gotten great feedback from our customers that have utilized this ability to promote their brand.  So much time, money and energy is invested in branding companies, that this is a natural extension and one that is visible to a great amount of people. However, you don't have to be a business person to get a great look for your personal computer or tablet.  We had one customer who had a personal DVD player wrapped for his young son, complete with his name and a favorite character.  This made a very special gift for the child that Santa left under the tree.