If you have been reading our blog for a couple of years, you are undoubtedly familiar with CJ Plumbing. In the business of hydro jet cleaning, the company contacted us for promotional van graphics that would advertise the firm via its service vehicle when visiting commercial and residential customers. When the company got a new service body Ford Transit van, the management team contacted us to add work van graphics for plumbers in La Habra, CA.
Adding Graphics to a New Fleet Vehicle
After consulting with the client, we learned that the firm wanted something that is similar to the last graphics setup we did. However, there needed to be some design modifications. We worked with the team and designed partial wraps for the upper portions of the sides of the van where the surface is flat. Doing so allowed us to use a cost-effective vinyl material that kept the budget for the job down.
For the rear door, we added die cut graphics and kept the lettering right above the door handle. This practice significantly heightens the visibility of the message and ensures longer wear since there will not be a lot of folks touching the vehicle in these spots. This finished look presents the brand message of the business and provides consumers with all the information needed to make contact.
Graphics Options for Contractors
Plenty of professionals choose a full wrap that covers the entirety of the vehicle. It ensures maximum visibility of the business because you make the most of the space on the vehicle that you can dedicate to marketing and branding. Another option is the partial wrap. Select a three-quarter, half, or one-quarter setup. We incorporate the paint color into the overall design of the graphics display. Depending on your chosen graphics and lettering, we may cover parts of the sides or the front and back.
Lettering and graphics are the core displays that any contractor should add. You might select a niche-specific image or your logo. This graphic is eye candy, but it also serves as a way of generating brand awareness. By keeping the image close to the lettering that identifies the business by name, you help the consumer to combine the two, which leads to instant recognition when prompted with a color, font, or graphic. A niche image allows for the recognition of the field that your business is in. Product awareness is vital for helping the consumer to make the call to the right company when in need of a contractor.
Do You Need Work Van Graphics for Plumbers in La Habra, CA?
Maybe you added a new vehicle to your fleet and now want it to look the same as the other treated vans or trucks. Then again, it may be the first time that you consider the addition of graphics. After all, there are still plenty of plumbing professionals who are not yet taking advantage of mobile marketing. Stand out in your niche and service territory with a wrapped or graphics-treated vehicle. Call us today to schedule a design consultation!
