C&L Refrigeration is one of our business clients with an extensive fleet of vehicles. With a service territory that encompasses California as well as Southern Nevada, the company’s management team is very aware of the importance that mobile marketing has for the business. You may remember when we met with the clients back in the day to discuss truck vinyl decals and lettering in Brea. More recently, we treated the company’s F250 trucks and ten new Ford Transit vans. This time around, we got the call to install additional fleet vehicle graphics in Orange County CA.
Keeping a Fleet Up to Date
Advertising alongside a simultaneous display of the brand message with a fleet of vehicles is an excellent way of ensuring that the consumer remembers your name, logo, and line of business. Because there is no such thing as too much of a good marketing display density, we installed custom graphics on ten more Ford Transit vans. Moreover, we will prepare full graphics packages for an additional five vehicles and forward these to another member of the Signworld family of shops to handle the professional installation in Las Vegas.
It is interesting to note that the business receives the vans from the factory with their iconic orange color, which makes it unnecessary to apply a full vehicle wrap. All we need to do is print the decals that we already have on file and install them according to the instructions we initially received from the management team. Because the exactness of the lettering locations is a fundamental component of the business’ brand message, we revisit the instruction before every new vehicle type. If there is one make or model we do not have on file, we prepare a sample look based on the other vehicle makes we have done. Next, we ask for the client’s approval before proceeding.
More than for Marketing Purposes Only
But there is another reason why this company likes to keep its decals and lettering packages up to date for each new vehicle it adds to the fleet. The fleet manager has devised an asset code that displays on the vans without interfering with the brand message. It lets the department know which vehicle is in the field, who the driver is, and where the van or truck is scheduled to be next.
Order Fleet Vehicle Graphics in Orange County CA
It does not matter if your fleet numbers in the tens or hundreds – or if it consists of only two trucks. Presenting all your conveyances with a matching decal, graphic with lettering, or wrap packages will make a huge difference in the way the consumer views your company. Not only does this product solution heighten the professional appeal of a business, but it also maximizes the name recognition and product knowledge you build around town and in territories that you want to expand to.
When you want to see what a fleet vehicle graphics package could look like for your company, discuss your thoughts with our visual artists. We help you to select the type of appearance that is right for you and your cars, trucks, or vans. Call us today to schedule a design consultation!
