Do you want to install channel letter signs on your storefront?
Insignia Signs and Wraps is your go-to place for all your business signage needs.
If you really want to improve the visibility of your local business, channel letter signs are the right option for you. By comparison, traditional signs don’t offer as many benefits. Channel letter signs are one of the most popular choices for business owners to advertise their business.
What Are Channel Letter Signs?
Channel letter signs are 3-D signs which are made from aluminum and acrylic. Most of these signs have LED lighting; hence they are often used by storefront owners and restaurants, hotels, shops, and other businesses to attract customers.
Channel Letter Sign Components
Channel letter signs generally have five components, listed below.
- Channel/Return
This is the main body of your sign. The return is a piece of lightweight yet heavy-duty aluminum that has been welded to form the shape and the design of your signs. Aluminum is used specifically to channel the light as per your requirements, hence the name Channel.
- Face
The face is the front part of the channel letter signs. It is usually made from acrylic for better effectiveness, but for the back-lit signs, aluminum is used most commonly.
- Trim Cap
The trim cap acts as a support to the face. It is a strip of metal placed on the face to hold it tightly to the aluminum channel. The trim cap has a soft acrylic material in it which does the holding.
- Backing
This is the back part of the channel letter signage. It is normally made from aluminum or acrylic, based on what the storefront owner requires for his lighting style. The backing is connected to the aluminum channel by welding or stapling.
- Source of Lighting
The Return part of the channel letter signage contains LED lights which is the source of lighted signs. LED lights are safer and more durable.
Benefits of Channel Letter Signs
There are several benefits of using channel letter signs for your local business.
- Visibility
If your business has a channel letter sign, it will be more visible to your target audience. The LED lighting is hard to miss, and the 3-D feature makes it easier to read the sign from different angles.
- Cost-Efficient
As LED lights are used in channel letter signage, your business won’t have to spend much on utilities. LED lights are not only more vibrant and durable, but they can last for many years. The vibrant brightness, coupled with almost minimal cost, makes the channel letter lighting an effective and cost-efficient marketing technique for your local business.
- Low Maintenance
Channel letter signs are highly durable and low maintenance because of aluminum and acrylic. They can be easily installed on your business, following which you won’t have to worry about constant check-ups on them.
Conclusion
Channel letter signs can do wonders for making your business stand out. With customized designs and settings, you can really bring value to your local business.
Insignia Signs and Wraps offer a wide variety of channel letter signage for all types of businesses. They can also help you customize your sign per your needs. Visit their website to get a consultation and a quote.