Want to learn the benefits of using custom sidewalk signs for your business? Read on to find out!
If you’re a small local business looking to attract more customers, then invest in sidewalk signs. These signs work incredibly well at attracting impulse buyers. They are a practical and intelligent signage solution for any business.
Sidewalk signs are most commonly used by restaurants and cafes to advertise their special menu item or a discount deal. Similarly, retail shops also use these signs to promote their products and services. Sidewalk signs are often used as open house signs as well.
Here are some wonderful benefits of using custom sidewalk signs for your business:
They Are Attractive
The best part about sidewalk signs is that they work exceptionally well at attracting the attention of passersby and potential customers. They help boost the sales and profitability of local businesses by driving customers to their doorsteps.
You can use your sidewalk sign to make a good first impression on potential customers by being as creative as possible with it. Find different ways to promote your special products and services via this sign. Make sure to keep your message short and readable so that it looks appealing.
They Offer Multiple Designing Avenues
The designing possibilities of sidewalk signs are endless. You can use foam-core, double-sided sidewalk signs. You can use these signs to display messages on both sides and gain double the exposure. You can also use signs with changeable letters and graphics. Alternatively, you can opt for a simple yet classic whiteboard sign with poster frames.
They Are Exceptionally Portable and Convenient
Sidewalk signs are manufactured with durable materials that are resistant to water and other elements. Signs that are made from high-grade plastics that are fade-resistant can last for years on end. If you live in an area with high winds, then you can invest in sidewalk signs that come with a heavy base filled with water and sand. The weight allows the sign to withstand high wind.
Sidewalk signs don’t require a lot of maintenance and you can easily fold them flat for convenient storage. Moreover, since these signs are quite lightweight, you can keep experimenting with their location until you find the best one.
They Are a Means for Inexpensive Yet Effective Advertising
These signs are exceptionally affordable and generate maximum ROI for businesses, which makes them an amazing commercial advertising tool. All you have to do is pay for the initial cost of the sign and even that cost is not a lot compared to some other comparatively expensive signs, such as monument signs and channel letter signs.
Just make sure to put maximum effort into designing the sign and displaying your message on it. Make the message as readable and attractive as possible. Take great care to perfect the spacing, size, and color of the letters and graphics as all these factors will influence the readability of your sign.